designboom · Creativity & design

Road Signs Reimagined as Land Art

An ongoing land art project, "Urban Pixel" by Maurizio Sergiusti (Scoobafish), transforms discarded road signs into monumental temporary installations. The latest iteration, "The Last Wave," recreates Hokusai's Great Wave using nearly 1,000 signs on a Sardinian beach.

The installation utilizes the signs' original colors and reflective surfaces without alteration, preserving their history of use. Objects meant for regulation and communication are repurposed as elements of a new visual language.

A decaying apple is placed at the composition's center, symbolizing consumption and waste. The wave image becomes a contemporary landscape built from infrastructure remnants.

The artwork is ephemeral, designed to exist for only a few hours before being dismantled. Aerial photography and film will serve as the permanent record.

Before the final installation, Sergiusti conducted tests to study color, density, scale, and readability from above. These tests also explored how the signs' reflective surfaces interact with light, creating a different visual experience at night.

Each sign retains its individual history while contributing to a larger image. This shift from discarded object to pixel, and fragment to landscape, is central to the project's concept.

The project was submitted through designboom's DIY submissions feature.

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